Marcel Berger
Creating Moments That Last a Lifetime
About Marcel Berger
Mummu exists because fans deserve more than a place on the sidelines.
They deserve to feel what it’s like to be inside the world they love.
That’s what I’ve worked to build, not just access, but meaning. Because standing next to a pro is not the moment.
The moment is when it feels like you belong there.
We call them Mummu Moments™.
They are not about luxury. Or luck. They are about connection, feeling, and the kind of access that comes from trust, not transactions.
“The moments that matter most are the ones you never saw coming. Welcome inside professional cycling.”
That trust comes from years in the sport, and from the people and partners who stand with us:
Stuart O’Grady. Cadel Evans. Andy Schleck. A.S.O., UCI, Giro d'Italia.
Not just names. Partners. Friends. Champions and organisations that have shaped the sport of cycling and help create moments fans never forget.
But the legends aren’t the whole story. You are.
Every Mummu experience is built around what matters to the people we serve.
What 15 Years Has Taught Me
Trust can’t be bought, only earned.
Every door that opens for our clients opens because we’ve proven ourselves, with riders, team directors, and legends who treat our guests like family.
Real moments can’t be rushed.
Our team has been with me for an average of eight years. Creating life-changing experiences takes time, care, and genuine relationships.
Clients become family.
Over 40% of our guests return, not just for another trip, but because these moments form lasting connections.
Your Moments Are Waiting
I could tell you about our official partnerships or unprecedented access.
But what matters most is this:
- Somewhere in professional cycling, there’s a moment with your name on it.
- A conversation that will change how you see the sport.
- A connection that will give you goosebumps years from now.
We invite fans who love cycling as much as we do to trust us with creating those moments.
Because after 15 years of doing this, I know something for certain: